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Barco PR: Qube Cinema incorporates Auro 11.1 by Barco immersive sound in its Integrated Media Blocks (IMB)


Chennai, India, 16 April 2015 – Digital cinema leader Barco and US-based digital cinema server manufacturer Qube Cinema have reached an agreement on the integration of the ‘Auro 11.1 by Barco’ decoder in Qube’s integrated media blocks (IMB). This decision is a major step forward for both companies, ensuring a smooth upgrade to the Barco Auro 11.1 immersive sound system for theater owners and cinema chains.

Qube Cinema – a subsidiary of India-based cinema technology leader Real Image Technologies – manufactures digital cinema servers for commercial and institutional cinemas worldwide. Qube server is the leading server in India on the Digital Cinema platform.

(…) In keeping with our aim to be at the forefront of cutting edge technology, we are now delighted to announce that decoding the Auro 11.1 by Barco Immersive Audio technology will now be available on Qube IMBs. Theaters having the Qube IMB can now install this support with any 16-channel cinema processor by just adding the additional layer of speakers and amplifiers. (…) (more…)

EGA Cinema (India) treats audience to Auro 11.1 experience by Barco


Chennai, India, 26 February, 2014 – Auro 11.1, the revolutionary sound installation by visualization solution leader Barco, continues its rise in India’s thriving cinema industry. Anu Ega, one of the theatres in the EGA Cinema multiplex in Chennai City also chose to engage with its audience in natural, immersive sound.
Throughout its existence, the now 30-year-old EGA cinema house has always been committed to providing its visitors with a premium movie going experience. (…) With the introduction of Auro 11.1, ANU EGA too, now has this unmatched, hyper-realistic sound experience to further differentiate itself from the flock of local multiplexes. “We have been using Barco’s DP2K-23B and DP2K-12C projectors for quite some time now, so we already had an idea of what we could expect in terms of product quality and customer service” says Mr. C Sunanadan, Co-owner at EGA Cinema. “With Auro 11.1, we are able to add to those mesmerizing images the feeling of sound travelling right around the auditorium. In this way, we can create a truly immersive experience for our audiences – one that will persuade them to come back to EGA real soon.”

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Source: Barco
Date: 26/02/2014

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