Blog

• New AURO-3D releases
• Pending firmware updates for two new models of Yamaha Aventage AVRs
• In “Did You Know”, Morten Lindberg, a Recording Producer and Balance Engineer with 39 American GRAMMY-nominations, Founder of 2L.

Enjoy your reading!

READ FULL NEWSLETTER HERE

We bring you our monthly update on new releases of content in AURO-3D, an invitation to the upcoming events, where you can learn more about AURO-3D, an interview with Mr. Hideo Irimajiri-san (Executive Creator at Wowow – the leading Japanese broadcaster) and in the final part, you can read about a major milestones in the history of audio achieved by AURO-3D.

Enjoy your reading!

READ FULL NEWSLETTER HERE

Hideo Irimajiri, Executive Creator, WOWOW

Could you please introduce yourself?

I joined MAINICHI BROADCASTING SYSTEM, INC. after completing my master’s degree at Kyushu Institute of Design in 1981. My work has always been in audio technology related fields at MAINICHI BROADCASTING SYSTEM, INC.

In 2018, I moved to WOWOW and have been working on 3D audio related projects since. WOWOW was established in 1991 as a pay-per-view satellite broadcasting station.

When and where did you hear about AURO for the first time?

The first time that I heard the AURO-3D sound was in 2018, at a private showing by D&M.

Last year, we could hear a live streaming concert in high quality immersive sound with HD picture over IP. This was a world premiere which turned out very well. Were you satisfied with the result?

I had high hopes for AURO-3D because they offer high sound quality that is very close to Lossless Coding, while other companies only offer 3D audio solutions using Lossy Codecs.

I had been unsatisfied so far with the sound quality of other commercial 3D audio technology providers, but when I first heard AURO-3D in 2018, I was really amazed because of its clarity of sound. Since then, I have been conducting many more experiments with AURO-3D.

I succeeded to perform an in-house experiment using AURO-Codec in combination with MEPG-4ALS to deliver 3D audio streams and receive it with a VLC player. In October of last year, I conducted a public distribution experiment to see how the public would evaluate the 3D audio result. As you have been able to witness yourself this streaming event at the Galaxy Studios in Belgium, the result is absolutely positive.

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Unveil our 100th music album !

With pleasure in our hearts we would like to reveal our SPECIAL 100th MUSIC ALBUM Mixed, Mastered & Released Exclusively in AURO-3D !

Jam & Lewis

‘Volume One’

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With Immersive Audio moving fast forward to the consumer markets, we see substantially more content creation in AURO-3D, the favourite audio format of many leading producers/engineers for various reasons; e.g. more creative possibilities, easier workflow in discrete audio, better sound quality, more enjoyment and deeper emotions reflecting everywhere the same immersive experience as intended by the creators.

The wave has just begun, more are yet to come!

READ FULL NEWSLETTER HERE

Get your home cinema ready for AURO-3D!

This month we bring you good news for home entertainment sector again. What more could you wish for than: New AVRs with AURO, New movie with AURO and New tips for your speaker set-up configuration?

After having already released more than 1.300 music titles, we will celebrate the 100th Music Album we are currently working on.

READ FULL NEWSLETTER HERE

Let us start this newsletter with an amazing news, we all were waiting for so long! Auro Technologies is proud to announce their partnership with Yamaha Corporation, known leader in the music industry.

More about Yamaha cooperation and new AURO-3D content? READ FULL NEWSLETTER HERE

Anytime, Anywhere, Any Content…

Have you discovered the full possibilities available to you with AURO?

Designed around you to ensure you will always have more than enough content, with Auro-Matic all your favourite movies, music and games are instantly transformed into the full immersive experience.

READ FULL NEWSLETTER HERE

We may not be able to go to the concert or cinema, but with AURO the concert and cinema comes to us…

Last month we delivered the new Creative Tools Suite complete with brand new web-shop and new freemium model providing the main features and the creation of immersive content for free.

Want to know more? Check out our FAQ or head straight over to our new webshop.

Despite lockdown measures, the highly anticipated News Year Concert of the Vienna Philarmonic went ahead as planned….well mostly.

We caught up with Florian Camerer, Senior Sound Engineer at ORF – Austrian TV to see what it takes to pull off one of the most prestigious events of the year.

READ FULL NEWSLETTER HERE

The New Year’s Concert 2021 in AURO-3D

Despite the second hard lockdown in Austria starting before the Christmas holidays 2020 and lasting until at least January 18, 2021, the traditional New Year’s Concert of the Vienna Philharmonic in the famous “Goldene Saal” of the Musikverein took place as planned, conducted for the 6^th time by Italian Maestro Riccardo Muti (see Fig.1). Well, not exactly as planned, of course, as there was no audience allowed. We spoke to Florian Camerer, head of audio post production at ORF TV, about the special situation as well as his ongoing experience with providing an AURO-3D soundtrack for the Bluray release.

© ORF/Roman Zach-Kiesling

Figure1: Riccardo Muti conducting the Vienna Philharmonic at the New Year’s Concert 2021

Q: Florian, we celebrated the 10^th anniversary of the AURO-3D format last year. When did you first encounter this immersive sound system?

A: I remember that I was in the lecture hall at the AES convention 2006 in Paris when Wilfried van Baelen introduced the format “Aurophony” together with a few others on stage. Two things struck me in the very beginning: the protagonists thought that there was no word for “3D Audio” yet, and the fact that they had combined the Latin word “aurum” with the Greek word “phonē”. Regarding the first issue, the term “periphony” exists since the early days of Ambisonics, coined by Michael Gerzon in the 1970’s; and I found it a bit odd that with the 100% Greek terms “monophony” and “stereophony” the next evolutionary step would be a mixture of Latin and Greek… But then again, Ambisonics has a similar issue, only the other way round (Greek and Latin)

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