INDUSTRIES


AURO-3D® IS THE OBVIOUS CHOICE FOR YOUR BUSINESS


ONE FORMAT FITS ALL
The unique Auro-Codec provides a 'one format solution' for next generation multimedia audio.


DESIGNED TO PERFORM
Low set-up costs combined with affordable network & device components make Auro-3D® the most viable 3D audio solution.
Auro-3D® for Cinema
Fully immersive 3D audio is revolutionizing the cinema experience
Theater owners praise the economy and practicality of Auro-3D® sound systems. Auro-3D®'s unique usage of height channels (combined with conventional speaker layouts) adds significant value for filmmakers, cinema owners and audiences worldwide.
In order to reach full market potential, Auro Technologies has teamed up with Barco as exclusive partner for cinema. Auro 11.1 by Barco has already been installed in over 80 cinemas worldwide, with over 300 installations confirmed. The system has also been adopted by several leading post-production facilities, like Skywalker Sound, The Dub Stage and India's Ramanaidu Studios. In addition, an increasing number of directors are embracing the new format.
In 2013 Barco, Auro Technologies and audio technology developer DTS made the announcement that they would join forces to support an open standard for immersive object-based cinema sound, recommending DTS’ object-based MDA (Multi Dimensional Audio) as their prefered format. This statement was issued in response to NATO/UNIC's cinema exhibitor requirements for immersive sound technologies.
Auro-3D® for AV Systems
We've redefined the term 'Rock the house'
The increasing popularity of AV systems has altered the home entertainment landscape. Consumers want immersive experiences that are easily accessible and customized to their particular taste. Auro-3D® satisfies their expectation for a discreet, flexible home solution that is easy to install and use.
The Auro-3D® format is designed to be built on top of existing systems.
Home listening formats:
Auro 9.1

  • Height channels above & around listener providing authentic 3D audio
  • Backwards compatibility with 5.1 Surround Sound & Stereo standards
  • Full compatibility across all Auro-3D® listening formats
  • Ultimate sound quality using original uncompressed PCM audio standard
  • Single inventory distribution: Groundbreaking technology that distributes multiple audio formats in one PCM carrier
Auro 10.1

  • Same characteristics as Auro 9.1 configuration
  • Features "Voice Of God" channel - positioned directly above the listener to create the Top Layer
Auro-3D® for Gaming
Your secret weapon in the nextgen content wars
Gamers have come to expect video games to deliver the deepest possible level of immersion and realism.
Thanks to Auro-3D®'s advanced audio technology, today's game designers can now incorporate
dazzling soundscapes that effectively transport players into the middle of the action.
Auro-3D® adds an extra dimension of creativity
Game sound designers are familiar with the dreaded 'bottleneck' problem: a vector-based 3D-mix is created in the game code using 24 channels of PCM reduced to 8 channels by the HDMI interface. Auro-3D®'s innovative technology guarantees a real-time conversion back to 24 channels in uncompressed PCM quality with near-zero latency.
Auro-3D® for Automotive
The only integrated solution for next generation car audio
Introducing Auro Technology into your car media server means full spectrum 3D audio is now at your fingertips. Together with the direct reproduction of native three-dimensional audio via the Auro-Codec, Auro-3D® also reveals all Mono/Stereo/Surround content in the highest quality 9.1 upmix.
Auro-3D® introduces the gold standard upmixing enhancement for the automotive market.
Until now, all car audio upmixing engines delivered compromised quality. Sound is typically degraded when switching between Mono and Stereo as a result of natively poor signal transmission. Auro-3D®'s powerful next generation upmixing algorithm delivers an extremely stable sound image, regardless of source.
Our innovative technology can be tailored to suit your automotive specifications.
Auro-3D® for Broadcast
GIVE YOUR AUDIENCE FULL AUDIO IMMERSION


Auro allows the delivery of an originally mixed Surround signal (in PCM) into a dynamically controlled Stereo carrier, making it the ideal solution for today's broadcast market.


- Auro 9.1 is the next step in broadcast audio, a format that will soon come to the market.
- Stereoscopic 3D broadcasts will never be fully immersive without the introduction of complementary 3D audio.
- Auro-3D® is the leader in both 3D audio technology and formats, making it the broadcast industry's total
  performance solution.
Auro-3D® for Mobile
THREE-DIMENSIONAL AUDIO ON THE GO
Mobile devices currently dominate the consumer hardware landscape. Consumers now expect improvements in sound quality alongside advances in display technology.

Auro-3D® answers this call for heightened audio quality by greatly expanding the sound experience of any mobile device. Our powerful technology is capable of producing enhanced Mono, Stereo and Surround content as well as three-dimensional sound within a single format.
Since Auro-3D® has been optimized for streaming content, today's mobile audio experience can go above and beyond expectation!
Auro-3D® Headphones enable a
personal 3D audio experience > MORE

Creative tools


AURO TECHNOLOGIES LEADS THE WORLD IN 3D AUDIO TOOL INNOVATION


Sign up to become an
Auro-3D® beta tester :

Audio professionals see the advantages offered by an Auro-3D® Creative Tool Suite (click for more info).
Since choice and flexibility are part of Auro Technologies' core philosophy, our custom development tools
are the most powerful and affordable solution for 3D audio creation.


AURO-3D® CREATIVE TOOL SUITE
> All formats are Backwards compatible with Surround 5.1 and Stereo
> All tools allow the creative to work within the uncompressed audio domain (PCM)
> Distribution in PCM quality (see white paper)

Tools for easy creation of native Auro-3D® content:
  • Auro-Codec > based on the principle of Single Inventory
  • Auro-Panner > a plugin for Panning in a 3D environment
  • Auro-Verb > a plugin for Reverberation in a 3D environment
  • Auro-Matic Pro > a set of Upmixing Algorithms
AURO-2D® CREATIVE TOOL SUITE
Tools that allow the groundbreaking Auro technology to be used in the existing standard formats for uncompressed audio (PCM, CD Quality or better) with much less bandwidth than is used today for Surround 5.1 (2D) in PCM.

  • Auro-Codec: based on the principle of Single Inventory Distribution in PCM quality (see white paper)
  • Auro-Matic Pro 2D: a set of Upmixing Algorithms in 2D Audio (upmix from Mono, Stereo to 5.1 Surround)
A solution to every challenge
Each element of the Auro-3D® Creative Tool Suite uses proprietary technologies custom designed to meet the following requirements:
  • Auro-Matic Pro, Auro-Panner & Auro-Verb plugins are designed to offer creative professionals tools capable of creating an immersive 3D sound experience using source material not originally recorded in three dimensions.
  • Auro Mixing Engine solves technical limitations present in DAW stations (e.g. ProTools is limited to an 8 channel monitoring system while the Auro-3D® listening formats require a minimum of 10 channels).
  • Auro-Codec plugin permits the simultaneous mixing of both 2D and 3D masters. This allows the efficient creation of multiple masters within the time typically required to produce the mix in a single format.
  • Unified Workflow - The Auro-3D® Creative Tool Suite facilitates the simultaneous creation of both channel-based and object-based masters.
  • Single File Distribution is a unique feature of the Auro-Codec. It creates a 'Single File Distribution master in PCM' that allows the distribution of all Auro-3D® formats within the existing PCM market standards - the original PCM Surround Mix is incorporated in a standard Stereo PCM file (=> 2 artistic controlled masters in 1 Stereo PCM carrier). The Auro 11.1 format can be artistically downmixed into a standard 5.1 PCM stream using the Auro encoder - a patented, exclusive component of the Auro-Codec.

SOUND IN 3D MADE EASY

A new standard


SOUND IN 3D IS THE FUTURE OF YOUR BUSINESS
THE WORLD IS READY FOR TOTAL AUDIO IMMERSION
Enhanced realism will dominate the entertainment environment of tomorrow. Audio professionals will deliver three-dimensional sound experiences that truly immerse audiences.

Film and game producers know that sound generates more emotional involvement than images do. Until now, audio's full emotional potential has remained untapped due to format complications and widespread workflow incompatibilities.
AURO-3D® IS THE SOLUTION
Auro-3D® presents a revolutionary new audio format that enables deeper levels of immersion free of unnecessary complication. With its highly flexible tools, Auro-3D® facilitates a greater degree of creativity with broader technical options. This powerful technology gives industry the tools necessary to bring richer forms of entertainment to market.

AURO-3D® IN 4 KEYWORDS

Auro-3D®'s combined technical and commercial viability makes it the foremost 3D audio solution on the market.
The following points reveal why Auro-3D® is preferred by the world's leading audio professionals:
Best QUALITY
Auro Listening Formats

  • Offer the most immersive 3D audio experience
    (due to usage of 3 layers)
  • Deliver a Channel-based solution
  • Provide full-range Surround
  • Create an enlarged sweet spot
  • Supply uncompressed audio (PCM)
Auro Technical Solutions

  • NON MASKING: Auro-Codec is based on LPCM
  • FASTEST DECODER: Virtual zero-latency (important for lipsync)
  • In uncompressed audio (PCM)
Highest COMPATIBILITY
Auro Listening Formats

  • Backwards compatible with 5.1 standard
  • Compatibility between ALL AURO Formats
  • Compatibility across all platforms:
    Cinema, Home AV systems, Automotive, Headphones
  • Compatible with 22.2
Auro Technical Solutions

  • Natural compatibility with PCM
  • DCI Compliant (watermarking)
  • Uses HDMI Standard (Max 8 channels)
  • Easily integrated into existing workflows & equipment
  • Just ONE PCM carrier: Single File Distribution
Maximum EFFICIENCY
Auro Listening Formats

  • Existing 5.1 setup can easily be upgraded to Auro-3D® with the minimum number of speakers & amplifiers
  • The most efficient 3D audio solution
  • One License Model
  • No Rendering Stations needed
  • No New Media Server needed
Auro Technical Solutions

  • Single Media Distribution
  • Easy integration
    (Hardware & Software)
  • Works on any existing DAW station
  • Existing workflow can be maintained
Ultimate SIMPLICITY
Auro Listening Formats

  • A simple install on top of existing 5.1 systems
  • Foolproof handling for operators
Auro Technical Solutions

  • ONE PCM CARRIER
  • Accessible creative tools for professionals
  • Easy integration in existing workflows

TECHNICAL DOCS

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